Great content can do magical things for your brand

Once you hit publish, your content acts like a beacon for potential customers.

It tells them who you are and what you believe.

Compelling content grabs people’s attention. It educates them. It creates fans, followers and new customers for you.


But to create powerful content that resonates, you first need to understand who it is that you’re targeting.

You need to know who your ideal customer is and what matters to them.

What worries them? What problems do they have that you can solve with your content?


I’m a creative copywriter and content strategist based in London.

I help you to answer these questions. I create a content strategy that’s designed to attract your ideal customer and generate leads for your brand.

And I write compelling content that mirrors your ideal customer’s beliefs and worldview. Content that resonates with them and leaves them thinking that you’ve somehow read their mind.